Loyalty, Leadership, and Labels: Lessons from Artcraft’s Alain Paquette
On Episode 6 of Unpacking the Brand, hosts Ken Theriot and Randy Kessler sat down with Alain Paquette, President of Artcraft, a Canadian leader [...]
Are Paid Audiences Bound to Replace Keywords?
Keyword matches have, for years, been the standard method for websites to get traffic; it’s the first thing websites optimize and it’s the one [...]
5 Tips To Building Better Relationships With Your Customers
Building and maintaining relationships in business is key. You learn what your customers needs are, what their goals are and ultimately how the partnership [...]
